INFOGRAPHICS DESIGN
ROLE
Research & ConceptualizationCONTEXT
Personal Project
Augmented Reality probably is the most discussed topic in the present day. Every section
of the industry, retail to telecom, IT to Marketing and sales are opting for the augmented
reality check. AR gives brands the opportunity to deliver relevant, personalized content in
the moments that matter, when consumers care most about brands, at shelf and when
using the product. AR is inherently a pull marketing medium at the moment.
With the shifting trends of technology, the company seeks to train its employees with the
glance of augmented reality. The infographic has been designed to evoke interest
through simple images, interesting illustrations and befitting examples to aid easy
comprehension of even a beginner. Almost every industry is already exploring uses for
Augmented Reality. It not only enables an exact simulation of the final product with digital
layers but also help understand how the user is going to like the product.